Through
its Web
Accessibility Initiative (WAI), the
World Wide Web Consortium is promoting a
greater degree of Web access for people
with disabilities. This site has achieved
Level A compliance with the WAI's accessibility
guidelines -- meaning that all priority
1 checkpoints were adhered to in its construction.
We have also employed the following strategies
:
1. To help support this effort,
the Jiffy Trucks website was constructed to comply
with the accessibility
guidelines
developed
through the WAI.
2. The Plain
English Campaign is our style model.
It is difficult to write clear, concise, dyslexia
friendly
text and to unlearn the obscurantist academic style
that may confuse some visitors. PEC's free guides
are excellent, particularly the first one on
How to
write in plain English.
3. We maintain 'live-text' links
throughout every page of the website, this is so
that screen-reading software can work to its full
potential. Where we do not have 'live-text' links
there will be a link to to 'site-map' which contains
a full 'live-text' list of links for all of the pages
within the website.
4. Every page on our site contains
the following Meta <Head> tags within it's HTML coding
to enable complete Search Engine indexing :
<!DOCTYPE HTML PUBLIC "-//W3C//DTD
HTML 4.01 Transitional//EN">
<
html><head>
<
meta name="title" content="Jiffy Trucks" />
<
meta http-equiv="Content-Type" content="text/html;
charset=iso-8859-1">
<
meta name="description" content="Jiffy
Trucks specialise in the manufacture of purpose designed
catering vehicles. We have been building these for
over 30 years at our factories in West Yorkshire.
As the UK’s leading manufacture of mobile delivery
vehicles for hot & cold food, Jiffy are committed
to continuous improvement, product development and
customer satisfaction." />
< metan ame="keywords" content="catering,trucks,vans,mobile,service,food,drink,drinks,beverage,beverages,hot,cold" />
<
meta name="language" content="English" />
<
meta name="author" content="Jiffy
Trucks 2005" />
<
meta name="copyright" content="Jiffy
Trucks 2005" />
<
meta name="reply-to" content="info@jiffytrucks.co.uk" />
<
meta name="document-classification" content="Food
and Beverage" />
<
meta name="document-type" content="Public" />
<
meta name="document-rating" content="Safe
for Kids" />
<
meta name="document-distribution" content="Global" />
<
meta http-equiv="Content-Language" content="EN-GB" />
<
link href="jiffy.css" rel="stylesheet" type="text/css"> 5. We
have made use of the following features and techniques
to ensure that our website is accessible :
 |
On each page we provide a means for the user
to bypass the main navigation and skip straight
to the page content. |
 |
We specify the main language used on every
web page within the HTML code. |
 |
We clearly identify changes in the natural
language of a document's text and any text equivalents. |
 |
We use the clearest and simplest language appropriate
for the site's content. |
 |
We provide a text equivalent for every non-text
element. |
 |
We ensure that foreground and background colour
combinations provide sufficient contrast. |
 |
We avoid the use of images of text wherever
possible, and provide equivalent text links for
links which consist of images. |
 |
For data tables, we identify row and column
headers. |
 |
We use relative rather than absolute units
in markup language attribute values and style
sheet property values and ensure that the information
can still be accessed if the user changes the
font size. |
 |
We use header elements to convey document structure. |
 |
We mark up list items correctly. |
 |
We ensure that any tables used for layout make
sense when linearised (For example, when read
by screen readers). |
 |
If a table is used for layout, we do not use
any structural markup for the purpose of visual
formatting. |
 |
We organize documents so they may be read without
style sheets and ensure that information can
still be accessed if the user changes the text
and background colours. |
 |
We ensure that equivalents for dynamic content
are updated when the dynamic content changes.
When providing information in PDF format, we provide the same information in
an alternative, accessible format (e.g. HTML or text) and/or provide links to
the Access Adobe website. |
 |
We avoid causing the screen to flicker and
prevent content from blinking. |
 |
We do not create periodically auto-refreshing
pages. |
 |
We do not cause pop-ups or other windows to
appear, and do not change the current window,
without informing the user. |
 |
We clearly identify the target of each link. |
6. We also implement the Web Content Accessibility
Guidelines [1.0] that are available to read here. These
guidelines explain how to make Web content accessible
to people with disabilities. The guidelines are intended
for all Web content developers (page authors and
site designers) and for developers of authoring tools.
The primary goal of these guidelines is to promote
accessibility. However, following them will also
make Web content more available to all users, whatever
user agent they are using (e.g., desktop browser,
voice browser, mobile phone, automobile-based personal
computer, etc.) or constraints they may be operating
under (e.g., noisy surroundings, under- or over-illuminated
rooms, in a hands-free environment, etc.). Following
these guidelines will also help people find information
on the Web more quickly. These guidelines do not
discourage content developers from using images,
video, etc., but rather explain how to make multimedia
content more accessible to a wide audience.
If you have any concerns over our Accessibility guidelines
or website design we would welcome your feedback.
Email us at info@jiffytrucks.co.uk with your comments,
or use our contacts page here.
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